Alexis Foreman of Style Memos is a blogger, graphic designer, and mother of three living in Brighton, sporting one of the most enviable messy bobs out there. I'm not ashamed to say I am in love with her wardrobe, her home, and her hallmark matte red lip. Popping up on Instagram with a bold #OOTD, dreamy colour palette, or smiling on the streets of her neighbourhood, you can see why she has been dubbed as an #ARWOMAN by Atterley Road; both empowered and empowering. Reading the interview you get an idea for her humour and creativity - exuding an effortless cool, she is now firmly seated at the top of my blogger favourites. Her style leans towards simple tailoring which is accessible but still high quality, with regular fixtures including COS, &OtherStories, and Whistles. So far so perfect. Next you add platform slip-ons, wide leg trousers, and boxy coats and you have the perfect backdrop for original accessories and jewellery (and of course the poppy-red pout). A woman after my own heart, she adds a more playful slant with items like a statement Whistles furry clutch, acting on the mantra of "don't leave your best for best". Her favoured beauty brands, her eye for detail, and her outfits which manage to be androgynous yet feminine mean I now find inspiration all over her blog: lipstick, kitchen, and super strong sunglasses game alike.
Style Memos is also now dipping her toe in the vlogger pool, with a Youtube channel starting to fill up with beauty tips including ones for her luscious locks and scarlet lips. I'm sure there will be lots more to come.
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